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Hertz CEO audio exclusive: Florida a 'big draw'
Hertz CEO audio exclusive: Florida a 'big draw': Listen to Hertz CEO Mark Frissora's exclusive audio interview with News-Press reporter Dick Hogan on Monday, May 6, 2013.
Mark P. Frissora, Hertz CEO / news-press.com

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Mark P. Frissora grew up in Columbus, Ohio and the Hertz CEO said he sees himself as “kind of a Midwestern guy.”

Sometimes he’s been a Naples guy. Now he’s going to be a Lee County guy full time.

Frissora, 57, and his family have been coming to Florida for 10 years and own two condominiums in Naples. He discovered the area when his former boss at Philips Lighting Company bought a place in Naples and told Frissora he ought to check it out.

Frissora and his family went to visit for a couple of days. “We liked it. We saw a place and bought it. It’s that simple,” Frissora said in an exclusive interview with The News-Press. “I didn’t do a whole lot of research. I liked the beaches, I liked the area. We kind of like Southwest Florida.”

He’ll be a full-time resident when Hertz moves to new company headquarters in Estero. The only regret he has about leaving Park Ridge, N.J., the company’s current headquarters, is that his family is staying behind.

“I moved here for my family,” Frissora said of his move to New Jersey. He came to Hertz from Chicago, where he was formerly CEO of Tenneco Inc.

For the last four years, he’s lived in Saddle River, which is 10 minutes from his office, and where all four children and one 2-year-old granddaughter live within 25 miles.

“I’m very close to my kids,” Frissora said. “They’re all married and I’m proud of all of them so we’re a very close family.” Frissora and his wife, Jennifer, have been married for 35 years.

Frissora loves to golf, and there’s that Midwestern connection. “Probably there’s a lot of Midwestern folks that settled in that area as you know,” he said of Southwest Florida. “That probably doesn’t hurt either because I kind of feel like I’m home when I go there. There is a lot of people from the same states I’m from or the states I’m used to operating in.”

He’ll also be creating a company identity in the community. “I’m really a big believer in community involvement,” he said. “Giving back to the community, making sure that we have programs in place in local universities and local schools.”

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